I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Tara Vidal

C.E.O / Hair Stylist


Our fearless leader, owner, hairapist, jack-of-all trades, Tara Vidal. Tara has been in the beauty industry since 2001 and specializes in color corrections, blondes, curly hair, hotheads hair extensions and everything in between. Her primary goal is always getting you the look you covet without sacrificing the health of your hair. In addition to being a business owner and a stylist, Tara is also a single mom of two little ones.

Dana Goldstein

Hair Stylist


Dana Goldstein is our second most senior stylist. Dana graduated from Paul Mitchell in 2008, where she worked as an educator for a while, in addition to educating at Floyd’s Barber Shop as well. She specializes in everything from men’s cuts, women’s, blondes, vivid colors, extensions, and more. She is also a mom to a beautiful daughter.

Ashley Swartz

Assistant/Hair Stylist


Creative and detailed hairstylist in Hermosa Beach. My passion for doing hair started in cosmetology school where I fell in love with everything about being a stylist. I love being an artist and meeting many new clients everyday where everyone has a different story and strives for a personal look that makes them feel beautiful. I love working at Haute La Salon because we use only natural and organic Aveda products and Aveda has so many different products designed to help whatever your hair needs.